It has charted an ambitious target. Japanese premium sports goods giant Asics - which sells 75 per cent of its shoes in the country at over ~12,000 a pair - wants to be the No. 1 running shoe player in the $90-a-pair organised market in India, currently dominated by Nike, Adidas and Puma. To do so, it is making an aggressive push into Tier-II and Tier-III cities, where customers are ready to lap them up - as well as setting up company-owned stores in four to five locations across key metros.
A deafening roar at Twickenham capped a 2025 Women's Rugby World Cup that smashed attendance records, while India's first Women's Cricket World Cup triumph sparked nationwide celebrations.
Ravichandran Ashwin's three-word post on X featured the Nike tick symbol in the Indian tri-colour with the words 'Just leave it'.
As fans celebrated his bold leadership, a black Nike vest he sported during the drinks break has triggered questions about a potential breach of BCCI's apparel deal with Adidas.
Taiwanese footwear major Hong Fu Industrial Group - a supplier to Nike, Converse, Vans, UGG, Puma, Adidas, Reebok, HOKA, Under Armour, and ON (a Swiss sportswear brand) -marked its India entry on Monday, with the ground breaking ceremony of the Rs 1,500-crore footwear manufacturing facility at the SIPCOT Industrial Park in Panapakkam, nearly 85 kms from Chennai.
Though the oldest Alphas are just turning 15 in 2025, they're already more digitally fluent than any generation before, points out Sandeep Goyal.
The company has zeroed in on eyewear and is mulling golf goods and kidswear in the near future.
Red Square and VDNKh easily rank among the most striking places I've visited -- both for their historical significance and architectural splendour.
My admiration for Russian culture, vision and ambition grew with every step as I clocked the miles, Nitin Sathe tells us after a visit to Moscow and St Petersburg.
'It's a tough setback, but I'm determined to do the hard work and come back stronger. Thank you for all your messages of support. I'll be back faster and stronger.'
Take the Wimbledon style poll and tell us who served an ace and who you think missed the mark!
Apoorva Mukhija aka The Rebel Kid is perfect for a reality game show like The Traitors.
Nike India on Wednesday announced a three-year partnership with the Mumbai School Sports Association, the only all encompassing school sports association of its kind in the country.
Adidas says the BCCI granted Nike only sponsorship and licensing rights and trademarks of the batsman only while playing for the country.
Vietnam was wonderful and the people warm and hospitable, Radhika Mittal discovered over a 11-day stay.
Nike is not worried about the economic slowdown. 'Our consumers are not price conscious, they look for quality products and hence price plays a lesser role. As such, the slowdown in the economy is actually an opportunity for retailers as there is a correction in rentals This augurs well for our business and it will be reflected in our increased ad spends,' says Tarun Puri, MD and GM, Nike India.
Nike India has found an unusual display space to promote its apparel, footwear and accessories among women. The company has partnered with fitness centres Gold's Gym and Chisel to showcase its products.
Nike has about 400 stores in India.
Tamilians and Keralites believe he is one of them, and people from Karnataka also consider him their hero.
Decathlon is expecting to double its business in the country in the next three to five years, Decathlon India CEO Sankar Chatterjee said, according to local media reports.
The Manchester United Premier Cup - India Final 2008, for under-15 footballers, which will be conducted across India from November 28 to January 20, 2008.
Nike has been present in India since 1996.
The state is in the process of grooming a supplier ecosystem, for which India is almost entirely dependent on imports.
The sportswear major has picked the activity to encourage a community around it in colleges.
Nike has launched its first range of cricket apparel ahead of a long cricketing season.
The jersey is made from Dri-FIT fabric, a Nike patented technology, which reduces cling and enables the skin to breathe better.
BCCI vice president Lalit Modi told reporters that the contract is for the period from January 1, 2006 to December 31, 2010.
Summary of sports events and persons who made news on Friday
The Indian team's new 2019 World Cup jersey was launched by sporting apparel giants Nike in the presence of former captain Mahendra Singh Dhoni, current skipper Virat Kohli, his Test deputy Ajinkya Rahane and young turk Prithvi Shaw.
Harmanpreet, Sreejesh shortlisted for FIH Hockey Stars Awards
Mahindra United registered two impressive victories on the second day of the Nike-Manchester United Premier Cup (under-15) South and West Zone football qualifiers in Margao, Goa, on Thursday. First they beat Sporting Clube de Goa 1-0, and followed it up with a 2-0 win over Air India 2-0.
Captain Virat Kohli unveiled Team India's new jersey for the 2019 World Cup, saying the 'new team kit is a testament to our style of play'.
Agnel Gladwin, Yuki Bhambri, G K Shwetha and Nandita Krishnan will represent India at the tournament in South Africa.
The Indian Women's Hockey Team lost 1-4 to Germany in the first of the two matches against the hosts played here at Wiesbaden on Tuesday.
'Whenever people say to me that all my work looks unique, I say to them originality is the art of concealing your source.' 'You can't see the sources that I take from because usually, they are Indian.' 'But then Indians don't find my work Indian.'
Defending champions St Stephen's Football Academy moved into the semi-finals of the Nike-Manchester United Premier Cup (MUPC) under-15 India finals holding Viva Kerala goalless at the Nehru Stadium in Margao, Goa, on Tuesday. Earlier in the day, St Stephen's scored a 4-0 win over Sporting Clube de Goa. Joining St Stephen's in the semis are Kalyani Municipality Academy, Raghav FC and Salgaocar SC.
Salgaocar S C scored a fluent 3-0 victory over Mumbai Schools Sports Association on the opening day of the Nike-Manchester United Premier Cup (MUPC) under-15 India football finals at the Nehru stadium in Margao, Goa, on Monday.
Salgaocar Juniors defeated Mumbai FC in a keenly-contested final to emerge 'India Champions' in the Indian leg of the NIKE-Manchester United Premier Cup. In a close match, at the Bharti Vidyapeeth grounds in Pune on Tuesday, goalkeeper Aldrich Fernandes saved three scoring attempts by Mumbai FC Juniors (U-15) before the Goa-based club won the summit clash 5-4 via the tie-breaker.
Nike will supply apparel, footwear and equipment to India's various football teams.
The Indian cricket board (BCCI) said on Monday that German sportswear giant Adidas would become the new kit sponsor of the national team.
Post a one-minute video of your football skills on www.nikefootball.in and you could be the chosen one to visit the Spanish giants and train there.